Pros:
Super Mario Land was a great addition to the Game Boy's legacy. It gave fans the experience to play a Super Mario Bros-like game on a handheld. The green and brown give it a bit of a film feel.
Daisy
The levels are shorter, but it really wasn't like fans played Super Mario Bros for length. Speed, walkthroughs, etc..
It was not as well known as Super Mario Bros 3.
Sure it seemed like unsupervised Mario Bros but it represented their popularity somewhere else, strengthening the brand.
Cons:
The first stage looked really looked cheap. It has nothing to do with the black and green graphics. Even the first stage you have to be a little creative picturing how the koopa turns into a rock and flying things turn into bird skeletons. Super Mario Bros was surreal, but Super Mario Land was even more surreal. Maybe even Adam Sandler-like in terms of how the creation began.
And that stage didn't really build up much of a rhythm then. It wasn't as much of a sound masterpiece as the Super Mario Bros games, where they had koopa shells knocking around everywhere.
But again, it's a bit of a pilot game. The game was short, but still has such fun and memorable levels. So don't blame 'em.
Financing: it was a success, and the ends justified the means. It didn't sell 40+ million like Super Mario Bros did, but it sold 18 million and got video games back into an industry again. Not to mention, its excellent, excellent Super Mario Land and Wario Land games starting with having Wario in Super Mario Land 2, making it a bit of a Dark Knight-ish sequel.
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